The Beijing News reporter selected five cities in Beijing, Shanghai, Hangzhou, Shenzhen and Chengdu as representatives of North China, East China, South China and Southwest China, and sorted out mid-end hotel brands such as Huazhu, Jinjiang, BTG and Atour. In the local layout situation, restore the central layout logic of the mid-end hotel.
■ New data
In 2017, the total number of mid-end hotels was 1,655, and the total number of mid-end hotels in 2018 was 2,980. As of the first half of 2019, the total number of mid-end hotels in China was 3,277.
Among the top ten mainstream mid-end hotels, Vienna (including Vienna International, Vienna Royal, Venus International) has the largest total, with 953 in the camp (905 last year), followed by the whole season, with a total of 600 in the camp. Home (551 last year), the third is Lifeng, the total number of camps is 395 (412 last year), the fourth is Yaduo (including Yaduojuju), the total number of camps is 322, the holiday of the election (including holidays), the total number of battalions is 235 (211 last year), the total number of homes in the camp is 190 (177 last year), and the total number of camps in 颐 is 171 (152 last year), and Hilton is happy. The total number of battalions was 89 (63 last year), and the total number of Kaiyuan Manju in the camp was 52 (42 last year).
Compared with the growth rate of the first ten-end mid-end hotel brands in the first half of 2018, the average growth rate was -33.08%, an average increase of -27.50% from the previous quarter, and a decrease of 7 percentage points from the same period in 2018. So far, there is still no single-brand hotel in the mid-end hotel with more than a thousand totals. It is foreseeable that the market ceiling has already appeared. In the first half of 2019, the increase of the top ten brands is that most of the brand increments have been weak. The iteration of mid-end hotels has begun, and the brands lacking product competitiveness have grown negatively, and the following is to digest the stock of 2018. After the property opens, it will see a bigger decline, and this trend will become more prominent in 2020.
Source: From hotel property network